Quick Summary
- Humanitarian partnership: Smartphone brand TECNO has partnered with Alkhidmat Foundation to provide relief to families affected by recent floods in Pakistan.
- Essential support: Together they have distributed food supplies and essentials to 300 families, enough to sustain each household for at least 30 days.
- Rising need: Devastating monsoon floods have claimed lives, injured many and left thousands homeless.
- Commitment beyond technology: TECNO’s initiative reflects a long‑term commitment to stand with the nation during crises and spread hope and resilience.
Relief Efforts for Flood Survivors
Floodwaters across Pakistan have wrought widespread devastation, destroying homes, disrupting livelihoods and leaving entire communities without basic necessities. In response, TECNO has joined hands with the charitable Alkhidmat Foundation to bring urgent relief to affected families.
According to a joint statement, the two organisations have supplied food provisions, clean drinking water and essential household items to 300 families, with each package designed to support a household for roughly one month. Volunteers delivered these supplies directly to flood‑hit villages, ensuring the aid reached those most in need.
Standing with Communities
TECNO emphasised that its role in Pakistan goes beyond selling smartphones; it sees itself as part of the community. By partnering with Alkhidmat Foundation, a well‑respected humanitarian organisation, the company aims to amplify the reach of its corporate social responsibility programmes.
The initiative also underscores the scale of the disaster. The floods have caused massive destruction across the country, claiming lives, injuring hundreds and leaving thousands without food, shelter and basic necessities. TECNO’s contributions, while targeted, symbolise the solidarity that private companies can offer in times of crisis.
Long‑Term Commitment
TECNO says the partnership is part of a long‑term commitment to helping Pakistan recover from natural disasters. Beyond immediate relief, the brand plans to explore collaborative projects with local organisations to rebuild infrastructure and provide educational support for children in flood‑affected areas. The company hopes its message of hope and resilience will inspire others to contribute as well.
Related Resources
- Ehsaas Rashan Program 2025 – Learn how low‑income families can apply for subsidised food.
- PMT Score/NSER Check Guide – Understand eligibility for government assistance programs.
